My Little Pony: Party of One hits the App Store!

Bringing My Little Pony and Hasbro publishing to the App Store

Get ready for an adventure with Pinkie Pie and her friends in MY LITTLE PONY Party of One app, an intriguing new interactive tale about the magic of friendship from Graphite Lab and PlayDate Digital!

Who throws better parties or more parties than Pinkie Pie? Having just finished off one celebration, Pinkie Pie sets off to invite all of her favorite ponies to a NEW party, but suddenly every pony seems to be QUITE busy. What’s going on? Join the investigation as Pinkie Pie visits her My Little Pony friends looking for clues.

Bold graphics, bright colors, and lots of animations make Party of One an enjoyable and engaging way to be entertained and learn reading skills. Perfect for My Little Pony fans and beginning readers.

BUY NOW: iPad and iPhone

MY LITTLE PONY Party of One includes:

Your favorite ponies are here: Pinkie Pie, Rainbow Dash, Fluttershy, Applejack, Twilight Sparkle and more!
Featuring Pinkie Pie’s official TV voice in the app!
Watch the characters animate in playful moments during every story spread.
17 scenes that come to life as children tap and explore each page.
Tap on the ponies to move the adventure forward.
Highlighted words to help test and build age-appropriate vocabulary.
Sight word round-up to reinforce learning goals.
Parents can track children’s learning progress.

Our Experience with Early Childhood Gaming

Our experience with making games for young kids dates back to 2006 when we first got the opportunity to develop a Game Boy Advance game featuring Dora the Explorer for Nickelodeon. That game was to coincide with the launch of the DVD and TV release of the Dora’s World Adventure episode and was a great learning experience for us. We learned the basics of what an early childhood player was capable of as well as the basics of brand adherence. We’ve since developed many games for the Dora the Explorer brand as well as others for Nickelodeon including Ni-Hao Kai Lan, The Backyardigains, and Go! Diego, Go!

Fast forward to 2010 where we got the opportunity to work with Warner Bros. Interactive and Sesame Workshop on their reemergence to the gaming scene with two new games: Elmo’s A-to-Zoo Adventure and Cookie’s Counting Carnival. We evolved our design approach to include value for not just the player, but the parents as well and were excited to introduce our Parent’s Page concepts in those products that would provide information to the Parent about their child’s progress in the game.

All of these collective experiences created a great foundation on which to build our latest endeavor into early childhood gaming: collaboration with PlayDate Digital to bring Hasbro Publishing brands to mobile devices.

Next week – A Partnership with PlayDate Digital!

Click to read posts about the development of this product such as our partnership with PlayDate Digital, the Engine that Drives the Game, Animating the Ponies, and the App Launch itself.