Crafting the Characters The different objects in the app really bring life to the experience and were an important part in making the connection between letters kids are writing and the objects they represent. Our team had a lot of fun working with many of the existing sculpts that Hasbro provided, but also had the [...]

The Engine Under the Hood Early on we developed a proof of concept to evaluate the animation potential of Play-Doh sculpts using Flash and the Starling framework. The demo came together just a few short weeks and we had the basics of a drag and drop stickerbook to share with the client. However, when it [...]